Q. How does this make Everything I do as a Broker better? SEVERAL WAYS:

A-1. By Registering your Buyers anonymously you add several NEW TOOLS  to your arsenal; Tools that will be working for you 24/7 helping you find all possible Listings that fit your Buyer’s wants/needs.

 A-2: For your Sellers, this substantially increases access to a huge pool of Active Buyers, updated 24/7, specifically interested in your Listings.  Simply send your Listings to Buyers who have stated interest is the type of property you have listed.